[ E.00 / The Operations Manual ]

Event
Execution
experts.

Six faces of one operation. We engineer esports spectacles and 360° marketing campaigns that move pixels, packs, and people — without breaking format.

240+
Events Shipped
42M
Watch Hours
11
Country Ops
Scroll ↓ to deploy
Rev. 2026 / Build E³.07
[ E.01 ] Manifesto

Most agencies decorate moments.
We engineerthem — from the first packet sent to the last frame uploaded. Esports doesn't reward slow. It rewards the team that loaded the build before the lobby opened.

E.02

Six faces.
One operation.

F.01 →

Esports
Events

LAN tournaments, online leagues, invitationals, showmatches. Format design through prize distribution — we run the whole bracket.

F.02 →

360°
Campaigns

Integrated brand pushes across paid, earned, owned. Strategy decks, creative production, media buys, post-mortems.

F.03 →

Broadcast
Production

Multi-cam studio ops, live ops crews, OTT streaming, graphics packages, casting talent — your stream, our control room.

F.04 →

Brand
Activation

IRL booths, mall takeovers, phygital experiences, pop-ups, on-ground armies. Where physical meets feed.

F.05 →

Talent &
Rosters

Creator partnerships, pro player sourcing, influencer ops, content rosters. We speak their language because we built half of it.

F.06 →

Data &
Aftermath

Real-time dashboards, post-event analytics, highlight reels, sponsor decks. The receipts that close the loop and open the next.

E.03

The receipts.

[ Tournaments Executed ]
240+

From mall-floor LANs to national circuit finals, the bracket runs because we ran it.

[ Cumulative Watch Hours ]
42M

Eyeballs sustained across YouTube, Twitch and OTT — counted, not estimated.

[ Brand Partners ]
86

Endemic and non-endemic. From energy drinks to electronics, from FMCG to fintech.

[ Markets Activated ]
11

Operational reach across South Asia, SEA and the GCC — with crews on call in each.

E.04

Tournaments shipped.

T.01COMPLETED2025

Frag republic

National Valorant Championship
64
Teams
12W
Duration
₹50L
Prize Pool
8.4M
Views
LAN FinalsOnline Quals
T.02COMPLETED2025

Override fest

BGMI Phygital Showcase
128
Squads
4
Cities
₹35L
Prize Pool
220K
Footfall
Mall LANLive Stream
T.03COMPLETED2024

Static cup

FIFA Invitational / Brand Activation Play
32
Pros
3W
Duration
₹20L
Prize Pool
3.1M
Engagement
StudioOTT
T.04COMPLETED2024

Loadout live

CS2 Mall Takeover / Energy Drink IP
17
Cities
6W
Tour Length
₹40L
Prize Pool
5.5M
Reach
IRLMulti-City
T.05COMPLETED2023

Neon bracket

Apex Legends Championship / OTT Exclusive
40
Trios
8W
Duration
₹30L
Prize Pool
5.6M
Hours
OnlineOTT Stream
T.06UPCOMING2026

Hyperloop circuit

Multi-Title Mega Circuit / 5 Games
200+
Teams
16W
Duration
₹1.2Cr
Prize Pool
7
Cities
HybridNational
E.05

The operators.

The crew that ships the bracket. Producers, casters, designers and ops leads who've all spent more time in tournament admin chatsthan they'd like to admit.

OP.01Since 2019

Rhea Verma

Founder / Director of Ops

Built her first bracket on Excel in 2016. Hasn't slept through a final since. Runs the room, the deck, and the deadline.

"The schedule is a religion."

OP.02Since 2020

Arjun Kapoor

Head of Broadcast

Eight-year stream veteran. Knows every vMix shortcut. Calls the show from a router stack that shouldn't legally work.

"Latency is a personal insult."

OP.03Since 2020

Sana Nair

Creative / Brand Lead

Designs decks like she's prepping a launch and campaigns like she's prepping a rally. Owns every pixel that leaves the door.

"Make it loud or make it later."

OP.04Since 2021

Dhruv Mehta

Tournament Director

Ex-Diamond Valorant. Pivoted to TO life. Writes rulesets that even the salt boys can't argue with.

"Bracket is law."

OP.05Since 2022

Priya Thomas

Partnerships & Sponsorships

Closes endemic and non-endemic deals in the same week. Translates brand jargon into gamer-speak and back.

"Yes is a renewable resource."

OP.06Since 2023

Kabir Singh

Data & Aftermath Lead

Builds the dashboard before the event starts. Has receipts for every claim before the post-mortem deck opens.

"Numbers don't tilt."

RIOT GAMESKRAFTONRED BULLLOGITECH GSAMSUNGJIOROG ASUSRAZEREA SPORTSUBISOFTAMDMONSTER ENERGYRIOT GAMESKRAFTONRED BULLLOGITECH GSAMSUNGJIOROG ASUSRAZEREA SPORTSUBISOFTAMDMONSTER ENERGY
[ E.06 / Initiate Brief ]

Got a format
to break?

Drop a brief. We'll come back with a deck, a budget, and a date you can put on the calendar.

OPS@ECUBE.GG
LIVE OPS / CONTROL ROOM
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